Legal
Cookie policy
Last updated 11 September 2026
We use the smallest set of cookies that lets the Service work, plus Google Analytics if you agree to it. We do not use advertising cookies or cross-site trackers, and we do not sell data to anyone.
The cookies in the first table below are strictly necessary under regulation 6 of the Privacy and Electronic Communications Regulations 2003, so they do not require consent. Analytics cookies are not strictly necessary, so we ask first and set nothing until you say yes.
Strictly necessary cookies
| Name | Purpose | Expires |
|---|---|---|
| easydse_session | Keeps you signed in after you follow a magic link. Contains a signed token with your user ID and nothing else. | 30 days |
| easydse_guest | Lets you start an assessment before signing in, so your answers are not lost. Replaced by the session cookie once you sign in. | 7 days |
Analytics cookies, only if you agree
We use Google Analytics 4 (measurement ID G-RYD659G05C) to understand which pages people find useful. It is switched off until you accept it on the banner, using Google Consent Mode: until then the cookies below are not set and no measurement data is sent.
| Name | Purpose | Expires |
|---|---|---|
| _ga | Set by Google Analytics to tell one browser from another so visits can be counted. | 2 years |
| _ga_RYD659G05C | Set by Google Analytics to keep session state. | 2 years |
| easydse_consent | Remembers your answer to the banner, so we stop asking. Stored in your browser, not sent to us. Set whether you accept or decline. | Until cleared |
What we do not send to Google. Assessment pages have an identifier in the address that points at a report containing health information. We remove it before any page view is recorded, so /assessment/1a2b…/report is reported as /assessment/[id]/report. Sign-in links and other query parameters are stripped in the same way, and only campaign tags such as utm_source are kept. IP addresses are anonymised.
Changing your mind. Clear this site’s data in your browser and the banner will ask again. Declining removes nothing and breaks nothing.
Local storage
While you are completing an assessment we keep a copy of your in-progress answers in your browser’s local storage, so a dropped connection or a closed tab does not lose your work. It is cleared when the assessment is submitted. It never leaves your device except as part of the answers you save to your assessment.
Third parties
Google Analytics is described above, and is only active with your consent. Google’s handling of the data it receives is covered by Google’s privacy policy.
Stripe sets its own cookies on the checkout and billing pages it hosts, for fraud prevention and to remember your payment session. Those pages are on Stripe’s domain and governed by Stripe’s privacy policy. No Stripe cookies are set on easyDSE pages.
Managing cookies
You can block or delete cookies in your browser settings. Blocking the session cookie will stop you from signing in, and blocking local storage will mean an interrupted assessment starts again from the beginning. Blocking analytics cookies has no effect on the Service at all.
Questions
Email privacy@easydse.co.uk, or read the full privacy policy.